Mark Fisher Fitness sought to add some energy into one of their fitness rooms in Chelsea, NYC. The request was for a distinctive wraparound mural featuring a beloved quote among their members. Given the eclectic and colorful nature of MFF and their clientele, the goal was to create a mural that reflected their vibrant personalities. My approach was to incorporate MFF’s brand colors and multiple typefaces to celebrate the uniqueness of their community while maintaining visual cohesion. My solution was a 39 sq ft wraparound mural that enhances and complements the room’s atmosphere.
Work in Progress
